The new Wicked movie doesn’t premiere until Nov. 22nd, but Universal Pictures is already partnering with major retailers to cast a spell on your wallet. This week Starbucks introduced a pair of Wicked-themed drinks: Glinda’s Pink Potion, infused with dragonfruit and strawberry; and Elphaba’s Cold Brew, featuring peppermint syrup and matcha. Coming soon: Wicked-themed coffee mugs. Sephora is already stocking up on pink and green Wicked-themed beauty products, with more to come for the holidays. And over at Target, Elphaba- and Glinda-themed Stanley tumblers flew off the shelves as soon as they appeared. But never fear: There are plenty of Wicked-themed clothes, dolls and toys on the way.
